The West Virginia PFS Positive Culture Framework Project starts with this video from the Community Building Toolkit. The purpose of the Community Building Toolkit is to build capacity for positive community change by connecting the people of West Virginia based on their common values toward caring, health, and safety. Some people in West Virginia believe that underage drinking and the misuse of prescriptions among youth are the “norms,” when in fact, they are not. It is time to reconnect with who we really are: a proud, hardworking, and resilient state. Please visit the “Who We Are. West Virginia” YouTube channel or WeAreWV.org for more information.